aboutANOTHER/OFFICE.

  • about
  • designer
  • brand history

ANOTHER OFFICE is a contemporary brand creates clothing and accessories that people in various professions can wear comfortably at work and in everyday life.

Our goal is to use simple but versatile designs and the best materials that are less harmful to the human body, so that they do not lose their value and sophistication even as the years pass and trends change.

ANOTHER OFFICE collection is for people who balance work and life on their own. ANOTHER OFFICE wants to be an old friend who fills in those gaps and spaces with time.

어나더오피스 - [ANOTHER OFFICE]는 다양한 직업군의 사람들이 일할 때나 일상생활에서 편하게 착용할 수 있는 의류와 소품을 만드는 브랜드입니다.

심플하지만 활용도가 높은 디자인과 인체에 해가 적은 최상의 소재들을 사용, 세월이 흐르고 트렌드가 바뀌어도 가치와 세련됨을 잃지 않는 것이 저희의 목표입니다.

Founder & creative director Brant Shin studied fashion design and started his career as a graphic designer in an online game company. His elder brother ran a domestic wholesale fashion brand, and he helped him with some graphic designs. Those graphic t-shirts became a big hit in the market, so he started as a full-time designer and had great success for 4 years.

From 2004, Brant Shin started his own domestic wholesale brand, and it was immediately very successful, he used to own three graphic t-shirt shops.
But within a year, there were over 30 other stores copying his designs, and sales plummeted, leading to the closure of all of them.
That's when he decided to create a brand that didn't need graphics to survive, and that can be overwhelmed only by the quality of the clothes.

The result is ANOTHER OFFICE, launched in 2016.

As a small independent brand, he found the model and shot the lookbook for the first collection himself, and countless retailers in Korea responded to the first collection within a week of the lookbook’s release, and the customers loved the new minimal collection at a time when the street casual with big graphics dominated the market.

In 2018, ANOTHER OFFICE received the Samsung Fashion & Design Fund award, and the brand has continued to grow on its own phase.
Without any advertising and PR activities, Another Office reached millon in sales in 2022, and built a solid fan-base that appreciates superior quality and consistent style.

Now the brand is ready to expand to the global market with a strong archive of signature designs and stable operational organization.

 

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